Which Online Fundraising Platform Is Best For Your Nonprofit?

KindfulMarch 16, 2021

header image for best online fundraising software showing person looking browsing a website

It may be 2021 now, but that doesn’t mean that nonprofits are back to business as usual. You’re likely still having to adjust your strategies for today’s climate. One of the most obvious ways? Fundraising. Organizations are shifting their fundraising strategies to virtual fundraising instead of in-person. Soon, nonprofits will likely turn to hybrid events to provide multiple engagement opportunities for supporters.

Whether you’re still ramping up your virtual fundraising efforts or preparing for a world of hybrid events, you’re going to need the right online fundraising software to succeed.

That means finding the platform that’s best for you. To make the search easier, we’ve shared a list of online fundraising platforms that we think might be a good fit for your nonprofit. For each, we’ve included which organizations they’re best for, our favorite feature, images of the software, and a pricing overview.

Before we dive in, there are a few things you need to know about pricing. Below you’ll see references to platform fees, processing fees, and monthly fees. Keep these in mind as you review the different online fundraising platform options for your nonprofit. Don’t have the budget for expensive fundraising software? There are plenty of free and affordable software options for your nonprofit to consider too.

  • A platform fee is the price you will pay to use the online fundraising platform or tool.
  • A transaction or processing fee is the price you pay each time your donors use a credit card to submit a donation to you or one of your fundraisers.
  • A monthly or yearly fee is the amount that you will pay at a defined interval of time to access the software. In some cases, you will often pay different monthly prices for access to certain platform features.

With that in mind, here are ten of the best online fundraising platforms and software you should review as you ramp up your virtual fundraising.

Online Fundraising Software Comparison

Fundraising Software Recommended for Favorite feature Pricing starts at
Kindful Donor management & CRM Integrations $100/month
2.9% + $0.30/transaction
Classy Comprehensive & robust Donation pages $299/month
2.2% + $0.30/transaction
PayPal Trust & affordability Customized donation experience $0/month
2.2% + $0.30/transaction
Handbid Events & auctions Integrated tools $695/year
3.5% + $0.30/transaction
Qgiv Flexibility Giving kiosks $0/month
3.95% + $0.30/transaction
Fundraise Up Innovative online giving Machine learning AI $99/month
2.2% + $0.30/transaction
RaiseDonors Insights Giving dashboard $99/month
2.9% + $0.30/transaction
GivingFuel Simplicity Conditional logic $0/month
iDonate Online giving experience Donation shopping cart 2% platform fee
GoFundMe Charity Affordable all-in-one DIY Fundraising $0/month
1.9% + $0.30/transaction


Kindful P2P Product Image

Recommended for: Nonprofits that want a flexible donor management platform that offers built-in online fundraising tools and integrates with other best-in-class tools.

Favorite feature: Integrations. With Kindful, you get access to built-in fundraising tools like donation buttons, donation pages, peer-to-peer pages, and text-to-give. Plus, you get access to 40+ other best-in-class fundraising tools that integrate seamlessly to give you the best insights on your donors.

Pricing: Monthly. With Kindful’s scalable pricing, plans start as low as $100 per month and give you access to a built-in fundraising suite as well as access to all integrations at no extra cost.

Learn More About Kindful


Classy Online Fundraising Product Image

Recommended for: Nonprofits that are ready to invest in a robust and comprehensive online fundraising platform. With Classy, you get fundraising solutions for website donations, fundraising, events, peer-to-peer, crowdfunding, and more.

Favorite feature: Beautiful donation pages. Classy has world-class online donation pages that are beautiful, mobile-friendly, and customizable.

Pricing: Pay as you go or choose a subscription plan. You can get started with Classy’s peer-to-peer and crowdfunding tools and pay as you go with a 5% transaction fee. Their paid plans start at $299 and include a subscription and transaction fees.

Learn More About Classy


product image of paypal for nonprofits donation feature

Recommended for: PayPal is the ideal fundraising solution for new and smaller nonprofits because you’ll get both trust and affordability in one.

Favorite feature: Customized donation process. With PayPal, you can create a online giving experience with your own branding, theme, and links.

Pricing: PayPal offers a discounted transaction fee of 2.2% + $0.30 per domestic transaction to eligible 501(c)(3) organizations.

Learn More About PayPal for Nonprofits


Handbid Product Image

Recommended for: Nonprofits that need a robust solution for auctions, events, and crowdfunding.

Favorite feature: Integrated crowdfunding and auction tools. It’s rare that you can get the best of a crowdfunding platform and the best of an auction platform together, but Handbid offers both, plus other online fundraising features like donation campaigns and text-to-give.

Pricing: Yearly, transaction/processing fees. Handbid offers customizable pricing, showcasing several packages to fit your specific needs. The simple auction package starts at $695 per year with the option to add on the event ticketing and crowdfunding features.

Learn More About Handbid


Qgiv Product Image

Recommended for: Nonprofits who want a flexible, all-in-one online fundraising suite with donation forms, peer-to-peer, text-to-give, event registration, and auction tools.

Favorite feature: Giving Kiosks. Qgiv’s Giving Kiosks allow you to accept donations and registrations from your supporters wherever you are. It’s a great way to accept donations on the go or at your events.

Pricing: Monthly, transaction. Qgiv’s plans start at $0 per month with 3.95% + $0.30 transaction fees. If you do choose a paid plan, you can pay month-to-month without a contract.

Learn More About Qgiv

Fundraise Up

fundraise up product image

Recommended for: Nonprofits looking for innovative online donation technology to help boost their online fundraising revenue.

Favorite feature: Machine learning AI. Fundraise Up’s state-of-the-art website technology analyzes your website visitors and tailors the suggested giving amount for each person.

Pricing: Processing, platform. Fundraise Up’s pricing includes processing fees for each transaction and platform fees between 2% and 4%.

Learn More About Fundraise Up


Raise Donors Product Image

Recommended for: Nonprofits looking specifically for an online giving solution.

Favorite feature: Giving dashboard. RaiseDonors makes it easy to identify online giving trends and optimize your donation pages to increase revenue.

Pricing: Monthly. RaiseDonor’s pricing starts at $99 per month.

Learn More About RaiseDonors


Giving Fuel Product Image

Recommended for: Nonprofits looking for an affordable, all-in-one solution with giving forms, text-to-give, peer-to-peer fundraising, and event registration features.

Favorite feature: Conditional logic. With GivingFuel’s conditional logic feature, you have the ability to creatively adapt your donation page to provide different donor experiences, such as a free t-shirt with a donation above $100.

Pricing: Monthly, Processing. GivingFuel’s pricing starts at $0 per month with 2.99% processing fees for credit card transactions.

Learn More About GivingFuel


Recommended for: Nonprofits looking for a comprehensive online giving suite with the option for ongoing coaching to help boost online revenue.

Favorite feature: Donation shopping cart. iDonate offers a creative online giving experience for your donors that turns donation amounts into compelling impact stories.

Pricing: Yearly, platform. Right now, iDonate’s pricing is a $0 yearly rate for the first year of a three-year agreement with a 2% platform fee.

Learn More About iDonate

GoFundMe Charity

Go Fund Me Charity P2P

Recommended for: Nonprofits that are looking for a free online fundraising platform with powerful solutions for events, peer-to-peer fundraising, online donations, and crowdfunding.

Favorite feature: DIY Fundraising. DIY Fundraising is part of GoFundMe Charity’s fundraising campaign suite that empowers your supporters to engage in grassroots fundraising initiatives for your nonprofit. Alongside their peer-to-peer and crowdfunding solutions, this will give you the tools you need to power your supporters’ fundraising efforts.

Pricing: Processing fees. If you’re looking for an affordable online fundraising platform, we recommend GoFundMe Charity. They offer a free plan with only a 1.9% + $0.30 processing fee.

Not sure where to start? Explore our fundraising tools to learn how Kindful can help you Raise More, Grow More, and Do More.

Filed Under:   Fundraising