Which Peer-To-Peer Fundraising Platform Is Best For Your Nonprofit?
We know choosing a peer-to-peer fundraising platform can be a daunting process. With that in mind, we wanted to share a short list of fundraising platforms that we think might be a good fit for your nonprofit. For each, we’ll include which nonprofits they’re best for, our favorite feature, and a pricing overview.
Before we dive in, we want to clarify a few of the pricing notes below. In this list, you’ll see references to platform fees, processing fees, and monthly fees. Keep these in mind as you review the different peer-to-peer platform options for your nonprofit.
- A platform fee is the price you will pay to use the peer-to-peer platform or fundraising tool.
- A transaction or processing fee is the price you pay each time your donors use a credit card to submit a donation to you or one of your fundraisers.
- A monthly or yearly fee is the amount that you will pay at a defined interval of time to access the software. In some cases, you will often pay different monthly prices for access to certain platform features.
With that in mind, here are eight peer-to-peer fundraising platforms you should review when looking for the best fit for your nonprofit.
Recommended for: Nonprofits that are looking for a simple crowdfunding platform that is integrated with their donor management platform.
Favorite feature: Team Pages. One of our favorite parts about Kindful’s crowdfunding tool is the Team Pages. Teams can set their own goals, write why they’re fundraising, and even include an image or video to further inspire their potential donors.
Pricing: Monthly, included with your plan. Kindful’s crowdfunding tool is integrated with our fundraising tool suite so it is free to use when you join the Kindful family. Right now, pricing for Kindful plans starts at $50 per month. Although many fundraising tools and donor management providers charge a transaction fee in addition to standard credit card processing fees, Kindful does not charge a transaction fee.
Recommended for: Nonprofits that need a peer-to-peer platform quickly. GoFundMe Charity is primarily a peer-to-peer platform, so it’s great for nonprofits that need to get a campaign started right away.
Favorite feature: Create/Join A Team. It is easy to create or join a team with GoFundMe Charity. Their peer-to-peer campaign pages feature options to join or create that make it as simple as possible for supporters to become fundraisers.
Pricing: Platform and Processing Fees. Right now, it’s free to get started with GoFundMe Charity. Depending on the plan you choose, you’ll pay platform and processing fees; the price will depend on how much money you raise. This option may not be the most cost effective if you have several peer-to-peer campaigns each year and could instead benefit from a platform with a monthly pricing plan.
Recommended for: Nonprofits that need a strong and beautiful peer-to-peer platform and are willing to invest more resources for more advanced features.
Favorite feature: Beautiful, customizable landing pages. There’s a lot to love about Classy’s peer-to-peer tool. If you’re looking for a beautiful and customizable platform, Classy is a good platform to check out. They have some of the best landing page options out there.
Pricing: Pay as you go or choose a paid plan. You can get started with Classy’s peer-to-peer and crowdfunding tools and pay as you go, as well as a 5% transaction fee. Their paid plans start at $299 and include a subscription and transaction fees.
Recommended for: Nonprofits that want a platform that integrates with Facebook.
Favorite feature: Facebook integration. The Facebook integration is the most unique and compelling feature of Qgiv. Many nonprofits and supporters use Facebook informally to launch crowdfunding and peer-to-peer campaigns. With Qgiv, you can leverage the social power of Facebook to launch an integrated campaign.
Pricing: Monthly with transaction fees. Qgiv’s peer-to-peer pricing starts at $229 per month plus transaction fees.
Recommended for: Nonprofits that want to invest in an affordable fundraising suite that includes peer-to-peer functionality.
Favorite feature: The fundraising suite integration. Donately’s peer-to-peer pages integrate with the rest of the fundraising suite, as well as a select number of other software providers your organization may already be using.
Pricing: Platform fee. You can get started with Donately for $0 a month and a 4% platform fee.
Recommended for: Nonprofits that want a peer-to-peer platform that’s built to increase awareness and gain new supporters.
Favorite feature: Social listening. The social listening feature is the defining feature for the OneCause peer-to-peer platform. We love how OneCause allows you to track how your campaign is performing on social media channels.
Pricing: Annual subscription starts at $3,600/year with a $100,000 fundraising goal. They offer peer-to-peer and online fundraising solutions with plans ranging from entry level to enterprise and multi-affiliate.
Recommended for: Nonprofits that want a scalable platform with a basic fundraising suite—including donation pages, crowdfunding pages, peer-to-peer pages, and a fundraising CRM.
Favorite feature: DIY Fundraising. We love how the DIY Fundraising feature allows your supporters to set-up their own crowdfunding campaign anytime they want, all through the CauseVox portal.
Pricing: Pay only a processing fee or pay monthly, platform, and processing fees. You can start off with a limited feature plan with no monthly cost or platform fee—you only pay for processing fees. If you want the full peer-to-peer features, however, we recommend considering a paid plan.
Recommended for: Any nonprofit that wants to create a crowdfunding campaign.
Favorite feature: Access to supporters’ networks. Given its popularity, a significant number of your supporters will have a Facebook profile. Facebook’s built-in crowdfunding feature allows your supporters to leverage their existing network to spread awareness and raise funds for your nonprofit.
Pricing: Completely free. Simply use Facebook’s fundraising tools with your nonprofit’s page, and you can begin your own fundraising campaign or encourage your supporters to start one from their profile.
Looking for additional peer-to-peer information? Check out our peer-to-peer fundraising and crowdfunding resources for nonprofits.
*indicates that the platform is a Kindful integration partner