Matt Clark

Matt Clark

Matt is an experienced nonprofit and technology executive. He has a Masters of Nonprofit Leadership and has worked in a variety of nonprofit positions including Executive Director and Advancement Director since 2010.

Matt’s Articles

7 Benefits Of A Donor Management Platform header image

Donor Management 08/01/17

7 Benefits Of A Donor Management Platform

An org without a good CRM could be missing out on a... Read More

Why a Face-to-Face Ask Can Be Better, But Not Best header image

Fundraising 07/27/17

Why a Face-to-Face Ask Can Be Better, But Not Best

Recently, a new study has been conducted that shows face-to-face asks are... Read More

This Stylish Flyer Totally Missed its Audience header image

Communication 06/20/17

This Stylish Flyer Totally Missed its Audience

Part 4 of 4 in my series about a recent communication exchange... Read More

You Won’t Believe What This Org Asked Me to Buy header image

Communication 06/19/17

You Won’t Believe What This Org Asked Me to Buy

Part 3 of 4 in my series about a recent communication exchange... Read More

4 Follow-Up Email Mistakes (That You Might Be Making) header image

Communication 06/06/17

4 Follow-Up Email Mistakes (That You Might Be Making)

Part 1 of 4 in my series about a recent communication exchange... Read More

Why Personas Can Help You Understand Your Donors header image

Communication 05/16/17

Why Personas Can Help You Understand Your Donors

In part 3 of this blog series, I introduced the concept of... Read More

Who are you talking to? Persona-Based Marketing for Nonprofits header image

Communication 05/15/17

Who are you talking to? Persona-Based Marketing for Nonprofits

In part two of this blog series, I wrote about the importance... Read More

Keep me Engaged! - A Secret to Donor Retention header image

Insights 05/10/17

Keep me Engaged! – A Secret to Donor Retention

Today’s donors are sick of being treated like an ATM, and in... Read More

A New Way To Think About Donor Engagement [Free Checklist] header image

Insights 03/27/17

A New Way To Think About Donor Engagement [Free Checklist]

In the nonprofit sector, too many times we hear that we need... Read More

Are Your Board Members Your Most Valuable Constituents? header image

Insights 01/10/17

Are Your Board Members Your Most Valuable Constituents?

One thing very unique to the nonprofit sector is the makeup and... Read More