Matt Clark

Matt Clark

Matt is an experienced nonprofit and technology executive. He has a Masters of Nonprofit Leadership and has worked in a variety of nonprofit positions including Executive Director and Advancement Director since 2010.

Matt’s Articles

7 Benefits Of A Donor Management Platform header image

Donor Management

7 Benefits Of A Donor Management Platform

An org without a good CRM could be missing out on a... Read More

Why a Face-to-Face Ask Can Be Better, But Not Best header image

Fundraising

Why a Face-to-Face Ask Can Be Better, But Not Best

Recently, a new study has been conducted that shows face-to-face asks are... Read More

This Stylish Flyer Totally Missed its Audience header image

Communication

This Stylish Flyer Totally Missed its Audience

Part 4 of 4 in my series about a recent communication exchange... Read More

You Won’t Believe What This Org Asked Me to Buy header image

Communication

You Won’t Believe What This Org Asked Me to Buy

Part 3 of 4 in my series about a recent communication exchange... Read More

4 Follow-Up Email Mistakes (That You Might Be Making) header image

Communication

4 Follow-Up Email Mistakes (That You Might Be Making)

Part 1 of 4 in my series about a recent communication exchange... Read More

Why Personas Can Help You Understand Your Donors header image

Communication

Why Personas Can Help You Understand Your Donors

In part 3 of this blog series, I introduced the concept of... Read More

Who are you talking to? Persona-Based Marketing for Nonprofits header image

Communication

Who are you talking to? Persona-Based Marketing for Nonprofits

In part two of this blog series, I wrote about the importance... Read More

Keep me Engaged! - A Secret to Donor Retention header image

Insights

Keep me Engaged! – A Secret to Donor Retention

Today’s donors are sick of being treated like an ATM, and in... Read More

A New Way To Think About Donor Engagement [Free Checklist] header image

Insights

A New Way To Think About Donor Engagement [Free Checklist]

In the nonprofit sector, too many times we hear that we need... Read More

Are Your Board Members Your Most Valuable Constituents? header image

Insights

Are Your Board Members Your Most Valuable Constituents?

One thing very unique to the nonprofit sector is the makeup and... Read More