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The Kindful Blog

Resources to help nonprofits do more good.
April 16, 2019
Technology is reshaping how nonprofits fundraise, and organizations that embrace the right digital strategies have a distinct advantage. This post outlines four tech-savvy approaches for upgrading your fundraising operation, from leveraging data analytics and automation to using mobile giving and social proof to convert more supporters into donors.
March 28, 2019
Donor relationships are the foundation of sustainable nonprofit fundraising, and your CRM is the tool that makes managing those relationships at scale possible. This post explains why strong donor relationships matter, how a well-used nonprofit CRM supports relationship-building, and what to look for in a platform that fits your organization's needs.
February 26, 2019
A strong fundraising foundation requires clean data, compelling materials, and systems that set your team up for long-term success rather than short-term scrambling. This post shares four practical steps for building a durable fundraising infrastructure, from auditing your donor data and refreshing your appeal collateral to establishing a realistic and sustainable outreach cadence.
January 17, 2019
Connecting donors with beneficiaries can transform giving from a transaction into a meaningful relationship. When supporters see the direct impact of their contributions, they become more emotionally invested in the mission. Nonprofits that create these personal connections often see stronger donor loyalty and increased long-term giving.
January 8, 2019
A diversified fundraising portfolio — adoptions, memberships, recognition societies, monthly giving clubs, and more — means your asks are specific, relevant, and tied to real outcomes. Seven models, each illustrated with a real nonprofit example.
December 6, 2018
Corporate sponsorships offer nonprofits a powerful way to fund programs while giving businesses valuable community visibility. Success requires identifying the right partners, crafting compelling proposals, and delivering on promised benefits. Building authentic, mutually beneficial relationships with corporate sponsors can lead to multi-year commitments and expanded organizational reach.
November 20, 2018
Designing engaging nonprofit events requires thoughtful planning around attendee experience, mission storytelling, and meaningful touchpoints. From venue selection to programming, every detail should reflect your organization's values and give supporters a reason to return. Well-executed events build community, raise funds, and deepen donor relationships in ways that digital outreach cannot.
November 9, 2018
Giving Tuesday success starts well before the campaign launches, requiring a solid foundation of donor relationships, clear messaging, and a coordinated digital strategy. This guide outlines seven actionable steps to help nonprofits prepare their team, set realistic goals, and maximize fundraising results. Starting early gives organizations the best chance to stand out in a crowded giving landscape.
November 6, 2018
Donor lapse is rarely accidental—it usually stems from feeling unappreciated, receiving irrelevant communications, or simply losing connection with the mission. Understanding the five most common reasons donors stop giving empowers nonprofits to address these gaps proactively. With stronger stewardship, timely recognition, and personalized engagement, organizations can significantly reduce lapse rates.
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