November 3, 2015
Giving Tuesday Campaign Ideas For Your Nonprofit
Giving Tuesday is an enormous opportunity, but standing out requires more than just asking for donations. This post offers creative campaign ideas to help nonprofits differentiate their Giving Tuesday appeal, mobilize supporters, and turn a single day of giving into a multi-channel fundraising moment.
October 26, 2015
Is Your Nonprofit Fundraising Reaching Millennial Donors?
Millennial donors give differently than older generations — they prefer digital channels, peer influence, and transparency about impact. This post examines what motivates millennial giving and offers practical tips for nonprofits looking to reach and retain younger donors through relevant messaging and online experiences.
October 19, 2015
Is Your Donor Database Ready for Giving Tuesday?
Giving Tuesday requires clean data, updated records, and the right tools in place before the campaign kicks off. This checklist helps nonprofits audit their donor database ahead of the big day to ensure they’re positioned to process gifts, track results, and follow up with new donors effectively.
October 6, 2015
Nonprofit Donor Cultivation: Get Serious about Recurring Donors!
Recurring donors are among the most valuable supporters a nonprofit can have, contributing more over time and renewing at higher rates than one-time givers. This post outlines a serious approach to cultivating recurring donors — from identifying prospects in your database to making the right recurring ask.
September 29, 2015
5 Donor CRM Features to Help You Maximize #GivingTuesday
Giving Tuesday is one of the most competitive fundraising days of the year, and having the right CRM features in place can make the difference between a good campaign and a great one. This post highlights five donor CRM capabilities that help nonprofits prepare, execute, and follow up on Giving Tuesday effectively.
August 10, 2015
3 Donor Cultivation Emails To Secure Your First Gift
The first gift from a new donor is just the beginning — the cultivation emails that follow determine whether they give again. These three donor cultivation email templates help nonprofits build trust, demonstrate impact, and make a compelling second ask that feels personal rather than transactional.
May 29, 2015
Nonprofit Trends: The Case for Your Donor Database
Donor databases have evolved from simple contact lists into strategic tools that drive retention, reporting, and fundraising decisions. This post makes the case for why every nonprofit — regardless of size — needs a dedicated donor database to organize relationships and sustain long-term growth.
May 14, 2015
Supercharge Donor Engagement: Turn Straight Stats into Strong Stories
Raw donor statistics rarely inspire giving, but transforming them into vivid stories can make a powerful difference in campaign results. This post explains how nonprofits can use data as the backbone of compelling narratives that emotionally engage donors and motivate them to take action.
